I/O Psychology’s takeover: Reshaping HR beyond Operations

Team IIBP Business Psychology, March 2024, Uncategorized, Webinars

Human resources (HR) has evolved from its traditional operational role to become a strategic partner in organizational success. This transformation has prompted a restructuring of HR functions, opening doors for the integration of Industrial-Organizational (I-O) psychology principles. Our panelists engaged in an active discussion about how new doors have now open up for I/O psychologists to venture in. Historically focused …

The Impact of Psychology Across Industries

Team IIBP Business Psychology, Employee Engagement, March 2024, Organizational Culture, Uncategorized, Webinars

Welcome to our exploration of the fascinating intersection between psychology and the workplace, where the dynamics of human behavior influence every aspect of business, from the boardroom to the breakroom. In this video, we embark on a journey through the diverse realms where psychology plays a crucial role in shaping the modern workplace. From understanding consumer behavior to optimizing employee …

What exactly is Business Psychology?

Team IIBP Uncategorized

Let’s delve into journey into the heart of business psychology, where our distinguished panelists guide us through an immersive exploration of its multifaceted dimensions. In this captivating webinar series, we go beyond surface-level understanding to unravel the intricate layers of what business psychology truly signifies and experiences which have stuck with our panelists. Drawing from their vast reservoirs of expertise, …

Emotional Intelligence Awareness Quiz

iibp-admin Emotional Intelligence, Uncategorized 7 Comments

Check your awareness about Emotions and Emotional Intelligence with this quick and experiential quiz. At the end of the quiz, you will get your results and a gift to help you develop emotional intelligence further. Please feel free to share the url of this post with your friends/social media to help your network self-assess and benefit from resources given at …

The Halo Effect and its Implications in Marketing

Payal Somani Uncategorized Leave a Comment

The Halo Effect is a widely known psychological concept which has garnered much research interest over the decades. Simply put, it refers to the phenomenon wherein a person’s global attribution of something effects their individual attribution of that particular thing. Used in the context of evaluating another person, an example of the halo effect would be when you rate the …

Announcing Ms. Jyoti Gupta as Vice-President & Head of Committee

iibp-admin Mental Health, News Corner, Uncategorized

IIBP appoints Ms. Jyoti Gupta as “Vice-president & Head, Committee for Mental Health & Well-Being.” On 8th February 2021, Ms. Jyoti Gupta was appointed as Vice-president & Head, Committee for Mental Health & Well-Being.” Ms. Jyoti Gupta is a Clinical, counseling & Rehabilitation psychologist, she is a Mindfulness & Compassion Teacher, and a Psychotherapist. she has been practicing Mindfulness and …